Southeast Asian e-commerce front-runner, to expand operations in PH

In the photo: (L-R) Quito San Agustin – aCommerce Philippines GM, Dennis Tan – Titan22 – CEO,  Christian Domingo – Head of E-Commerce for Abbott Philippines,  Thea Lizardo – Head of E-Commerce for Payless Philippines (Footwear Specialty Retailers Inc.),  Kay Veloso  – Head of E-Commerce for Unilever Philippines,  Paul Srivorakul – Group CEO

aCommerce, a leading logistics enabler in Southeast Asia, gears to expand operations in the Philippines as it sees a continuous growth of the country’s online retail sector.

According to Quito San Agustin, general manager of aCommerce Philippines, the group is looking at establishing a large fulfillment center that will house e-commerce platforms that will cater to local businesses. The new site will be covering 10, 000 square meters.

Meanwhile, Paul Srivorakol, chief executive officer of the aCommerce Group, said that the country’s e-commerce is projected to reach a quadruple leap from $2.9-B last year to $11-B in 2025. This forecast is driven by the local consumer’s shopping behavior as they start finding online retail more practical than visiting physical stores.

“Before, it was enough for brands to simply have a website,” added Srivorakul. “But now, brands are starting to realize the importance of utilizing an omnichannel approach to stay ahead of the retail game.”

In the Philippines, aCommerce currently has 25 brand partners but, the number could grow to at least 40, next year as their portfolio encompass consumer goods, home and living, fashion, and electronics.

About aCommerce

aCommerce is a regional ecommerce enabler and e-distributor, delivering localized retail, distribution and marketing solutions for over 260 brand clients such as Samsung, Unilever, Nestlé, L’Oreal, Philips and Mars. Founded in June 2013, aCommerce has over 1,400 staff and offices and fulfillment centers in Singapore, Indonesia, Thailand, Malaysia, and the Philippines.

The company provides end-to-end ecommerce technologies and solutions including performance marketing, channel management, webstore design and operations, content production, order fulfillment and warehousing, delivery and logistics and localized customer  care. For more information, please visit

About Emerald Media

Emerald Media is a Pan-Asian company backed by KKR to invest in the fast-growing media, entertainment, consumer tech and B2B industries across Asia for which KKR has committed up to $300M from its KKR Asian Fund II. Emerald Media is led by industry veterans Paul Aiello and Rajesh Kamat, supported by an experienced team of investment and operating executives. Paul and Rajesh together have a combined experience of more than 40 years in the industry and bring a unique blend of operational and investment acumen to their business approach.

Emerald Media primarily focuses on providing growth capital to media, entertainment, consumer tech and B2B companies. The company looks to support growing public and private companies, by providing growth capital and strategic value add. For more information, please visit



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